Digital Marketing

Internal Marketing is one of the most powerful axes of the communication strategy and involves the promotion of the brand’s values ​​with the employees, as a rule, it is a job of the Human Resources Department. Its objective is to increase the connection with the company, building loyalty and, above …

even if the contents it is the text part of a page. Currently, content plays a key role in ranking organic pages, having become a…of the text is important to capture the attention of the readers, there is another fundamental factor to create interaction with the public: the image . In fact, text and image go hand in …

You have certainly used the Google search engine or Google Maps several times to look for a business. Likewise, your customers do too. Google My Business is a free tool from Google that allows you to make your business more prominent in Google search results by creating a business page. …

In an Inbound Marketing strategy, the main objective is to attract the right people to certain communication channels such as websites or blogs. The next step is to encourage these people to consume more and more content and end up converting, becoming customers. So, for this conversionCarry out the action that …

Companies are increasingly concerned about optimizing for search engines because a well-designed SEO strategy can effectively generate free traffic. SEO optimization strategy should be divided into two different categories: On-page and Off-page. Although distinct, they are related and complement each other. In this article by blog is a page of a person or …

Email marketing is a digital marketing strategy with direct communication aimed at advertising or offering something to a customer base or contacts of a brand or company. For a long time, this type of strategy was seen as a technique of spam, fraud and invasive communication. Despite this, with the passage …

Organic traffic is the visits your site gets without having to pay for ads. It usually happens when someone searches for a term on a search engine like Google or Bing and finds your e-commerce. Whenever you do a Google search for something specific, you click on the first options …